Hi, I'm Camilla Crawfurd, and I'm a freelancer specialized in datadriven marketing and CRM. I've had 18+ years of experience from telco, insurance, transportation and subscription-based industries, planning marketing activities and analyzing data with a commercial mindset.
I'm passionate about data and marketing.
I have started my own consultancy to help businesses leverage opportunities in data so commercial benefits can be reaped and adapted to the evolving digital marketing landscape. I typically work in the intersection between Marketing, Product Development, IT and Sales.
Together, let's make your business grow.
+45- 2112 8416 / email@example.com
What I Do
Roadmaps supporting a commercial agenda
Lead and consent management
Sanity check of existing flow setup
New marketing automation flows
Marketing strategy supporting KPIs
Planning sessions - ie. customer journey mapping, tests and execution
Channel management (email, SoMe, SMS, push)
Workshops - learn how to get started with ChatGPT and Midjourney.
From email to omnichannel automation
Scorecards and prioritizing new MA or CRM systems
Discovery phase of Customer Data Platform
Adapting activities to stricter privacy laws
Steering projects from concept to completion
Monitoring and optimization of acitivities
Lead on briefing and debrief- meetings
I've worked with different companies over the years.
""The workshop was top-notch. Very exciting and educational... Already looking into tasks that can be utilized in the context of ChatGPT. Camilla is an excellent communicator. I felt well involved and there was ample time for questions."
- Participant, full day workshop
Dansk Sygeplejeråd, Sjællands Kreds
"Camilla owned and drove an effective process for our marketing automation roadmap, helping to ensure commitment across the organization, prioritize development and thus drive results for the business"
- Anne-Mette Janum
Previous Head of Private, Sund & Bælt
"An enthusiastic, passionate, and a resourceful individual and not to mention an integral part in the expansion of our services and solutions offered."